Online marketing best practices and details

1.1.a. Digital Marketing Policy Summary

1.1.b. Digital Marketing Quick Reference Guide

1.1.c Digital Marketing Appfolio Walkthrough

1.1.d Unit Specific Rent Changes In AppFolio Video

1.2.a Onsite Marketing Plan Policy

1.2.b Onsite Marketing Quick Reference Guide

1.3.a Mini Model Policy Summary

1.3.b Mini Model Purchase Outline

Expectations and training on use of CRM and how we view traffic through the lens of leasing velocity.

1.4.a Leasing & CRM Policy Summary

1.4.b Leasing & CRM Quick Reference Guide

Appfolio Links

1.4.c Onsite Leasing CRM
1.4.d Guest Card Input
1.4.e Leasing Performer Getting Started

Detail on resident experience when visiting sites and asset management inspection reporting

1.5.a Golden Path Policy Summary

1.5.b Site Visit Report

1.5.c Mystery Shop Template